Tuesday, December 30, 2025

Newsletter 2026: Twenty years of Tasveer Ghar

Dear friends of Tasveer Ghar

Greetings of the festive season. As we say goodbye to 2025 and ring in 2026 – a year in which we complete 20 years since we started – we take a moment to reflect on what a journey we have been on, made all the more meaningful and productive because of the involvement of so many along the way.  We began this journey in 2006 with a commitment to build a “trans-national virtual home for collecting, digitizing, and documenting various materials produced by South Asia’s exciting popular visual sphere including posters, calendar art, pilgrimage maps and paraphernalia, cinema hoardings, advertisements, and other forms of street and bazaar art.”  Over the past two decades, over 60 authors and collectors have contributed to our virtual home with their ideas and their work, not to mention their collections, and we remain so appreciative for their time and thoughts. 

 

As we ring out 2025, we draw attention to some highlights from the past year. 

 

Visual essays we published :

·   H.N. Golibar and Gujarati Pulp Fiction Covers

Author: Rakesh Khanna, 09 Jan. 2025
https://tasveergharindia.net/essay/golibar-guj-pulp-fiction

·   Kovilpatti: the Town that Papered India

Author: Stephen Inglis, 21 Aug. 2025
https://tasveergharindia.net/essay/kovilpatti-art-exhibit

·   Tubercular Sublime: The Art of Indian TB Seals

Author: Projit Bihari Mukharji, 12 Sep. 2025
https://tasveergharindia.net/essay/tb-seal-art

 

Our long collaboration with Priya Paul was featured in From dust to digital: The quest to preserve India’s bazaar art. https://scroll.in/magazine/1089305/from-dust-to-digital-the-quest-to-preserve-indias-bazaar-art

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In September 2025, Yousuf Saeed offered a curated walk-through of Priya’s personal archive in collaboration with the Delhi Art Gallery as part of its “City as Museum series” on which you can find more here: https://www.tasveergharindia.net/essay/ppaul-dag-fest.html 

 

Our archive also inspired and has been featured in two important shows, one in India and the other in the U.S. about to start in a month.

mfaboston.png

1.   Divine Color: Hindu Prints from Modern Bengal, an exhibition of lithographs from 19th-century Calcutta being held at the Museum of Fine Arts (MFA), Boston, USA. Tasveer Ghar has collaborated with MFA to curate a few wall-sized collages of 20th-century popular images from its archive. January 31–May 31, 2026. See https://www.mfa.org/exhibition/divine-color-hindu-prints-from-modern-bengal

2.    Ticket Tika Chaap:The Art of the Trademark in Indo-British Textile Trade, an exhibition at Bangalore’s Museum of Art and Photography inspired by Tasveer Ghar’s archive. https://map-india.org/exhibition/ticket-tika-chaap-the-art-of-the-trademark-in-indo-british-textile-trade/

 

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We are delighted to announce a forthcoming conversation with Dr. Christopher Pinney where he talks about his 50-year journey through India’s popular visual culture.

 

As we bring this newsletter to a close, we draw attention to Disobedient Subjects: Bombay 1930–1931 at Mumbai's Chhatrapati Shivaji Maharaj Vastu Sangrahalaya (CSMVS).  The exhibit explores the 1930s Civil Disobedience Movement as captured in a rare album of photographs at the Alkazi Collection of Photography in New Delhi.  Curated by Sumathi Ramaswamy with Avrati Bhatnagar, this exhibition runs until March 31, 2026, highlighting everyday anti-colonial resistance. For more on the project, please visit: https://sites.google.com/view/disobedientsubjectsexhibit/home

 

For a review on BBC News, please see https://www.bbc.com/news/articles/cr435zp7wy5o

 

As we start on our 20th year, we renew our commitment to keep our digital home an open access, lively democratic space that will continue to serve as a hub for promoting dialogue and debate on matters pertaining to South Asian popular visual culture. Thank you for your interest in and support of our House of Pictures over the past many years. Please continue to visit our House and help sustain it as a hospitable and welcoming place for all works of popular South Asian art.


The Tasveer Ghar team:

Christiane Brosius
Sumathi Ramaswamy
Yousuf Saeed

 

https://www.tasveergharindia.net


To subscribe to this email newsletter, please visit https://groups.google.com/g/tasveerghar/ 

Monday, June 23, 2025

Open Access Week with Tasveer Ghar


In October 2024, during Open Access Week, Yousuf Saeed published a new essay

Archiving Popular Visual Culture in South Asia: Celebrating Open Access Week with Tasveer Ghar
The essay shows how digital archiving of popular art follows an open access approach. The essay is posted on the Arcade platform of the Stanford Humanities Center, Stanford University, California.
https://shc.stanford.edu/arcade/interventions/archiving-popular-visual-culture-south-asia-celebrating-open-access-week

Gautam Hemmady's Matchbox Collection at Tasveer Ghar

Dear friends of Tasveer Ghar

In Aug. 2021 we announced the release of a special exhibit on Tasveer Ghar, Gautam Hemmady's collection of matchbox labels along with a video film on him, which was followed in December 2022 with three unique exhibits from the same collection on Google Arts and Culture. Sadly, Gautam passed away in January 2023, and he is sorely missed by his family and friends, including us.  We had the good fortune of spending some magical time with him, and we are grateful for that.

Meanwhile, we collaborated with Google Arts & Culture and the digital artist Harshit Agarwal to build an online interactive game using Gautam's matchbox labels digitized by Tasveer Ghar. 

We are proud to announce that this game, Matchbox Mementos, has now been released on the Google platform, and we are already receiving some fabulous feedback.  Here are some relevant links:

Shining new light on India's matchbox art (Google blog): 
https://blog.google/intl/en-in/company-news/shining-new-light-on-indias-matchbox-art/

Magic Mementos - Google Arts & Culture
https://artsandculture.google.com/experiment/ZwFnqVVEU-a7Eg

A Little Box of Lights: Tasveer Ghar exhibits on Google Arts & Culture

Video documentary on Gautam Hemmady's collection:

Thursday, October 4, 2018

New Visual Essays from 'Manly Matters' Project

We are happy to announce a new visual essay on our website as part of our ongoing project ‘Manly Matters’ about the iconographies of the masculine in South Asian visual culture.

Sarunas Paunksnis and Runa Chakraborty: Masculine Anxiety in the Films of Anurag Kashyap
"Kashyap’s films act as representatives of a new social order currently prevailing in India and compel us to understand the complex process through which the notion of masculinity is being continually configured."
http://tasveerghar.net/cmsdesk/essay/189/

You may also see our previous features from the same project that were announced earlier: 

Shabnam Naher and Mossabber Hossain: Male Beautification and the Beauty Salon, Changing Perceptions of 'Masculinity' among Males in Dhaka, Bangladesh

Rupali Sehgal: Selling Intoxicating Bondings: Hyper Masculinity and Print Alcohol Ads in India.
A gallery of Indian liquor advertisements showing the tropes of masculinity.
http://tasveerghar.net/cmsdesk/essay/183/

Sourav Roy: The Constitution of India: A National Gallery of a Few Good Men.
A visual essay on the Constitution of India as a visual document embodying masculine ideals.
http://tasveerghar.net/cmsdesk/essay/184/

Gaurav Kalra: Politics of Posture and Sartorial Sagacity: The Construction of Ascetic Masculinity in Vivekananda’s Photographs and Posters
http://tasveerghar.net/cmsdesk/essay/185/

We would wait to receive your feedback on these essays and images, which you can provide using Comments box at the end of the essays/galleries.

Tasveer Ghar team
(Christiane Brosius, Sumathi Ramaswamy, Yousuf Saeed)

You can also write to us at tasveerghar@gmail.com or yousuf@tasveergharindia.net

Thursday, April 2, 2015

Visual Homes, Image Worlds: Essays from Tasveer Ghar

New edited volume from Tasveer Ghar, the House of Pictures
See more details at www.tasveerghar.net/book/

Purchase the book in India from amazon.in
Or write to yodapressbooks@gmail.com

Sunday, March 27, 2011

Eid Mubarak: Cross-cultural Image Exchange in Muslim South Asia

The festival of Eid may still be a few months away, but as they say, “May everyday of your life be the day of Eid, and every night, the night of Divali.” Happy Eid!

Tasveer Ghar is excited to present a new visual essay about the circulation of images through the Eid greeting cards in India and Pakistan since the early 20th century until now.

“Eid Mubarak: Cross-cultural Image Exchange in Muslim South Asia”

By Yousuf Saeed

http://tasveerghar.net/cmsdesk/essay/117/

While Eid greeting cards have existed in most Muslim societies, this essay looks at the production and use of picture postcards of Eid in South Asia since their early days, to see how they emerged as popular vehicles of iconography across cultures via the postal networks, especially defying many stereotypes about Muslims and Islam as they are prevalent today.

The author, Yousuf Saeed, has been archiving and writing about South Asia’s Islamic popular culture since many years.

We hope that you have been enjoying the various visual essays appearing on Tasveer Ghar website so far. Very soon we are bringing out an edited and illustrated volume of selected essays from Tasveer Ghar with contributions from many well known authors from all over the world.

Looking forward to your visits to our website.

The Tasveer Ghar team

Tuesday, January 19, 2010

An Illustrated Lecture by Yousuf Saeed: Popular Islam and Urban Spaces

"Popular Islam and Urban Spaces: The Nizamuddin Shrine in New Delhi"

An Illustrated Lecture by Yousuf Saeed

Jan 22, 2010 06:30 pm 08:00 pm
Siddharta Hall, Goethe-Institut/Max Mueller Bhawan,
3, Kasturba Gandhi Marg, New Delhi 110001

Yousuf Saeed, member of the HRA project "Satellites of Networks" will give an illustrated talk on "Popular Islam and Urban Spaces: The Nizamuddin Shrine in New Delhi".

The talk focuses on how the popular visuality around the shrine has changed over time in response to the changes brought about by urbanization, movement of pilgrims, new technology, and competition from the more orthodox tableeghi and Wahhabi ideologues in the vicinity? This work-in-progress is part of HRA project "Satellites of Networks" a research and documentation project tracing the transcultural flows between Europe and Asia in Muslim popular iconography at the Cluster "Asia and Europe in a Global Context".

Wednesday, December 2, 2009

Fabricating New Minarets of Identity

While the Swiss ban the minarets, South Asians fabricate new ones
http://www.tasveerghar.net/cmsdesk/essay/86/

Tasveer Ghar presents an interesting image from Delhi that appeared in an Urdu newspaper, coincidentally the same day the Swiss voted to ban mosque minarets in their country. This image is an advertisement for prefabricated minarets available now in India.
See a detailed report about this on Tasveer Ghar:
http://www.tasveerghar.net/cmsdesk/essay/86/

Tuesday, November 17, 2009

Public presentation by Shirley Abraham & Amit Madhesiya: "Tiled gods appear on Mumbai's streets"

http://www.asia-europe.uni-heidelberg.de/en/news-events/events/event-view.html

Nov 17, 2009
11:45 am 01:00 pm
Category: B4
Karl Jaspers Centre, Voßstraße 2, Building 4400, Conference Room 212
In context of the seminar "Stadtwelten - Weltstädte" by Prof. Dr. Christiane Brosius and Dr. Nic Leonhardt, Shirley Abraham and Amit Madhesiya, short-time scholarship holders of the Cluster "Asia and Europe" are going to give a presentation on "Tiled gods appear on Mumbai's streets: Negotiating through the strictly delineated spaces of the megacity,exploring their transformation into curious zones of urban propriety"

Saturday, May 23, 2009

Election Campaign 2009: How to woo Indian Muslims to vote for you


Last week, the Lok Sabha elections of 2009 to select India's central
government finally come to an end, and results were out. Some analysts have pointed out that the Muslims of north India were one of the important deciding factors for the success or defeat of the different parties. If one observed the Urdu newspapers in north India, one could easily see how different parties and candidates tried to attract the attention Muslim voters by engaging them on a number of issues from development and employment to terrorism and communalism.

While Congress and its allies have emerged once again to form the government, one can see how they and the other parties didn't leave any stone unturned to present a favourable image of themselves, while painting their opponents as the worst enemies of the Muslims.

Interestingly, many of these advertisements have bylines not of the main parties they represent. Rather, these have been issued by hitherto unknown organizations and NGOs of local Muslims, and in some cases, religious clergy or even the keepers of local Sufi shrines, who have a great following among the Muslims. While this is not the first time that Muslim religious leaders have participated in the campaign for political parties, but they have certainly come out more openly
this time, often using the iconography of their religious authority.

We present a few examples of such campaign advertisements from some newspapers published in Delhi in the last few weeks:

http://tasveerghar.net/cmsdesk/essay/49/index.html

We would be happy to hear your feedback about the various interesting image galleries emerging on Tasveer Ghar.
يوسف سعيد  यूसुफ़ सईद 

Thursday, February 12, 2009

Of Romantic Couples and Gods on the Streets

Tasveer Ghar presents two new virtual galleries:

Tiled Gods appear on Mumbai's Streets: A visual essay on the roadside tiles that prevent the passers-by from peeing, by Amit Madheshiya and Shirley Abraham:
http://tasveerghar.net/2008/shirley-amit

Monuments, Landscapes and Romance in Indian Popular Imagery: A visual essay by Kajri Jain - http://tasveerghar.net/2009/kajri

Thursday, January 1, 2009

"Priya Paul Popular Arts Collection" and a "New Grant for Tasveer Ghar"

We are delighted to announce the following new exciting projects and features of our growing archive:

1. The Priya Paul Collection of Visual Popular Art@Tasveerghar:

Priya Paul, a well known Indian entrepreneur and the current Chairperson of Apeejay Park Hotels, has been an ardent collector of Indian art, contemporary as well as popular/archival art. Her collection of old posters, calendars, postcards, commercial advertisements, textile labels and cinema posters, painstakingly accumulated over several decades, is one of the finest archives of such ephemera in India. Tasveer Ghar was commissioned to digitize and archive this important collection in 2008. Each image needed careful handling, cleaning, scanning, digital photography, classification, and creation of detailed metadata. It took more than 3 months to physically handle and scan the images into raw digital data. Part of the work was funded by the Cluster of Excellence "Asia and Europe in a Global Context“ at Heidelberg University. The formatting and digital restoration of all files as well as the metadata creation is still ongoing. It is estimated that when we are all done, we will have the digital versions of over 5000 images in the archive covering a broad range of subjects including Indian nationalism, Hindu mythology, Islamic iconography, commercial advertisements, popular cinema, and portraits. This digital image archive will soon be available on Tasveer Ghar’s website for all to see and benefit from. Specified thematic image-clusters would also be used by specialists/scholars to write visual essays. We also present here a short video interview of Priya Paul about her art collection (recorded in October 2008).

2. New Grant from the German Research Foundation (DFG)

Tasveer Ghar has received a generous grant of three years of funding from the German Research Foundation. This grant emerges from Tasveer Ghar’s collaboration with Heidelberg University’s new Cluster of Excellence, “Asia and Europe in a Global Context. Shifting Asymmetries in Cultural Flows” (see http://www.asia-europe.uni-heidelberg.de/Plone). This grant will enable Tasveer Ghar to launch a new initiative on Eurasian Muslim Popular Visual Culture, as well as strengthen our capacity to work across and beyond the South Asian region from Delhi, and develop institutional ties with the Cluster members at the Karl Jaspers Centre, Heidelberg, as well as international partners. Our collaboration with Heidelberg University’s Cluster of Excellence will lead us to track (a) the flows of images and concepts between Europe and Asia, and within Asia; and (b) further ongoing collaboration with European and Asian institutions/scholars/ students/practitioners. The moving and still images collected and tagged in this process will be fed into already-existing image archives of both Tasveer Ghar and the Karl Jaspers Centre.

Wednesday, April 16, 2008


When a Language Becomes a Mother/Goddess:
An Image Essay on Tamil

by Sumathi Ramaswamy

Tasveer Ghar announces a new Visual Essay exploring the historical journey of Tamil, a language that comes to be transformed into anobject of love and devotion, producing in the process an unusualvisual presence for a spoken tongue...

For more, please visit http://tasveerghar.net/stamil/

Other recent Visual Essay on Tasveer Ghar:

Remediation: Iconic Images and Everyday Spaces - 'Female Film Stars' in Print Media:
by Madhuja Mukherji

Sunday, October 7, 2007

पोपुलर मीडिया में मुसलमानों की धार्मिक छवि

तस्वीर घर आपका स्वागत करता है
तस्वीरों के इस घर में हमारी नयी प्रस्तुती है भार्तिये मुसलमानों की धार्मिक छवि जो दिखायी देती है हमारे पोपुलर मीडिया में खास तौर पर कैलेंडर आर्ट और हिंदी फिल्मों में
आप से अनुरोध है कि आप इस नयी प्रस्तुती को देखें और इस के बारे में अपनी राये ज़रूर बतायें । अगर आपके पास कुछ अनोखी तसवीरें हैं जो हमारी वेबसाइट को और बेहतर कर सकती हैं तो हमें ज़रूर भेजें
शुक्रिया
युसूफ सईद